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National CineMedia (NCMI) Company Profile

Updated Dec 31, 2019
National CineMedia has the following business profile:
Company's Full Name:National CineMedia, Inc.
Short Name:National CineMedia
Trading Ticker Symbol:NCMI
Primary Exchange:NASDAQ
Headquarter City/Country:Colorado, CO
Primary Industry Sector:Consumer Services
Seconday Sub-sector:Advertising
Main Business Areas: Consumer Services, Advertising, Consumer Cyclical, Marketing Services
Dividend Payments:Dividend History

Market and Trading Information for National CineMedia

The following details were available for trading and market data about the stock of National CineMedia as of writing:
Current Share Price:$7.29
Previous Year's Closing Price:$6.48
Percentage Price Change (YTD):12.5%
Market Cap:$577.67 million
52-week Price Range:$5.64 - $8.93
Dividend Per Share:$0.68
EPS (TTM):0.43
Price-Earnings (Trailing):16.91
Price-Earnings (Forward):16.57

Company Profile and Business Description for National CineMedia

National CineMedia, Inc. (NCM, Inc.), incorporated on October 5, 2006, is a holding company that manages its consolidated subsidiary National CineMedia, LLC (NCM LLC). The Company operates digital in-theater network in North America, allowing NCM LLC to sell advertising and certain third-party theater circuits under long-term network affiliate agreements. It is engaged in the sale of advertising to national, regional and local businesses in First Look, its cinema advertising and entertainment pre-show seen on movie screens across the United States It also sells advertising on its Lobby Entertainment Network (LEN), a series of screens located in movie theater lobbies, as well as other forms of advertising and promotions in theater lobbies.

The Company sells online and mobile advertising through its Cinema Accelerator digital product to reach entertainment audiences beyond the theater. In-theater advertising and entertainment content is distributed across NCM LLC's national theater network. Through the use of its digital content network (DCN) and Digital Content Software (DCS), it is able to schedule, deliver, play and reconcile advertising and entertainment content for FirstLook and the LEN on a national, regional, local, theater and auditorium level. The Company's on-screen FirstLook pre-show consists of national, regional and local advertising, as well as long-form entertainment and advertising content. FirstLook generally ranges in length from 20 to 30 minutes and ends at or about the advertised show time, when the movie trailers and feature film begin. It also has the capability to deliver three-dimensional (3-D) advertising campaigns within a 3-D version of the FirstLook pre-show program prior to 3-D feature films. It also sells 3-D advertising, which runs prior to select 3-D films. The FirstLook program also includes time slots for the founding members and network affiliates to advertise various activities associated with the operations of the theaters.

The Company's LEN is a network of video screens located throughout the lobbies of all digitally equipped founding members' theaters, as well as its network affiliate theaters. As of December 29, 2016, its LEN had 3,029 screens in 1,505 theaters in its network. The LEN screens are placed in high-traffic locations, such as concession stands, box offices and other waiting areas. It sells national and local advertising on the LEN individually or bundled with on-screen or other lobby promotions. It also sells a range of advertising and promotional products in theater lobbies. Cinema Accelerator identifies moviegoers through exclusive first party data sources, including geo-location services, beacons and transaction data for the moviegoers that enter the theaters in its network.

The Company sells Cinema Accelerator through a digital sales group that is embedded as part of its national and local sales organizations to enable collaborative, integrated selling. Advertising and entertainment content for the Company's FirstLook pre-show and LEN is uploaded from its Network Operations Center (NOC- and is then delivered through multicast technology to all theaters in its network and received by its theater management system. Digital advertisements are then distributed through multiple channels, including online and mobile banners, online and mobile pre-roll video and Facebook newsfeeds to reach moviegoers.

9110 E Nichols Ave Ste 200

Peer / Competitor Companies of Advertising Sector

Along with National CineMedia, Inc., the following other peer (competitor) companies also exist within the same Advertising - Consumer Services sector whose company profile and dividend history is as follows:

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▶ Angie's List (ANGI): Angies List, Inc., incorporated on April 23, 2010, operates a national local services consumer review service and marketplace focusing on managing the local service experience for both members and service ....See Detailed Company Profile  and Dividend History.

▶ Clear Channel Outdoor (CCO): Clear Channel Outdoor Holdings, Inc., incorporated on August 11, 1995, is an outdoor advertising company. The Company owns and operates billboards, street furniture displays, transit displays and other out-of-home advertising ....See Detailed Company Profile  and Dividend History.

▶ Cogint (COGT): Cogint, Inc., formerly IDI, Inc, incorporated on March 20, 2015, is a holding company. The Company, through its subsidiaries, is engaged in data analytics, serving as an information solutions provider ....See Detailed Company Profile  and Dividend History.

▶ Criteo (CRTO): Criteo S.A., incorporated on October 19, 2005, is a global technology company specializing in digital performance marketing. The Companys solution consists of the Criteo Engine, the Companys data assets, access ....See Detailed Company Profile  and Dividend History.

▶ Global Sources (GSOL): Global Sources Ltd., incorporated on November 9, 1999, is a business-to-business (B2B) media company that provides information and integrated marketing services, with a particular focus on the Greater China market. ....See Detailed Company Profile  and Dividend History.

▶ Groupon (GRPN): Groupon, Inc. (Groupon), incorporated on January 15, 2008, operates online local commerce marketplaces around the world that connects merchants to consumers by offering goods and services at a discount. The ....See Detailed Company Profile  and Dividend History.

▶ Harte-Hanks (HHS): Harte Hanks, Inc. (Harte Hanks), incorporated on October 1, 1970, is a multi-channel marketing company. The Companys Customer Interaction business offers a range of marketing services, in media from direct ....See Detailed Company Profile  and Dividend History.

▶ Insignia (ISIG): Insignia Systems, Inc. (Insignia), incorporated on January 2, 1990, is a developer and marketer of in-store products, programs and services for consumer goods manufacturers and retail partners to drive sales ....See Detailed Company Profile  and Dividend History.

▶ Interpublic of Companies (IPG): The Interpublic Group of Companies, Inc., incorporated on September 18, 1930, is a global advertising and marketing services company. The Company specializes in consumer advertising, digital marketing, communications planning and ....See Detailed Company Profile  and Dividend History.

▶ Inuvo (INUV): Inuvo, Inc. (Inuvo), incorporated on October 29, 1987, is an Internet advertising technology and digital publishing company. The Company operates through two segments: the Partner Network (advertising technology), and the ....See Detailed Company Profile  and Dividend History.

▶ IZEA (IZEA): IZEA, Inc. (IZEA) incorporated on March 22, 2010, operates online marketplaces that facilitate transactions between brands and content creators. These creators produce and distribute text, videos and photos on behalf ....See Detailed Company Profile  and Dividend History.

▶ MaxPoint Interactive (MXPT): MaxPoint Interactive, Inc., incorporated on October 13, 2006, is a marketing technology company. The Company provides business intelligence and marketing automation solution. The Companys MaxPoint Intelligence Platform is a cloud-based ....See Detailed Company Profile  and Dividend History.

▶ MDC Partners (MDCA): MDC Partners Inc., incorporated on July 1, 2013, is a provider of global marketing, advertising, activation, communications and strategic consulting solutions. The Company and its subsidiary agencies (Partner Firms) deliver ....See Detailed Company Profile  and Dividend History.

▶ MeetMe (MEET): The Meet Group, Inc., formerly MeetMe, Inc., incorporated on April 12, 2011, offers a portfolio of mobile applications. The Company operates location-based social networks for meeting new people on mobile ....See Detailed Company Profile  and Dividend History.

▶ Omnicom (OMC): Omnicom Group Inc., incorporated on November 17, 1944, is a holding company. The Company provides advertising, marketing and corporate communications services. The Companys branded networks and agencies operate in all ....See Detailed Company Profile  and Dividend History.

▶ Quotient Technology (QUOT): Quotient Technology Inc., incorporated on October 31, 2008, is a provider of digital platform that enables consumer packaged goods (CPG) brands and retailers to engage shoppers through personalized and targeted ....See Detailed Company Profile  and Dividend History.

▶ RetailMeNot (SALE): RetailMeNot Inc., incorporated on September 17, 2007, operates a savings destination connecting consumers with retailers, restaurants and brands, both online and in-store. The Company operates through two segments: Core and ....See Detailed Company Profile  and Dividend History.

▶ SendGrid (SEND): ....See Detailed Company Profile  and Dividend History.

▶ Social Reality (SRAX): Social Reality, Inc., incorporated on August 2, 2011, is an Internet advertising and platform technology company. The Company provides tools to automate the digital advertising market. The Company is engaged ....See Detailed Company Profile  and Dividend History.

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